YETI Expands Local Shopping Support Across Europe with Locally
YETI, the Austin-based brand known worldwide for its rugged coolers, drinkware, and outdoor gear, has launched Locally’s Store Locator on its European site, de.yeti.com. The new “Finde einen YETI Fachhändler” feature helps shoppers across Europe discover nearby authorized YETI retailers, complete with real-time location details and directions.
The tool makes it easier for European customers to shop locally — whether they’re in Munich, Amsterdam, or Paris — by guiding them to trusted brick-and-mortar partners that carry genuine YETI products. For example, in Germany, shoppers can find local stores like Munched, which now appears directly in YETI’s Store Locator results, making it simple to find the gear they want and head there today.
“We’re thrilled to see YETI expand its local shopping experience into Europe,” said Peter Maranto, Director of Sales at Locally. “European shoppers value the ability to see and feel premium products before they buy, and YETI’s Store Locator now connects them instantly to trusted local dealers who deliver that in-store experience.”
By integrating Locally, YETI continues to bridge online discovery with in-person shopping — helping fans find their next cooler, mug, or backpack close to home, while driving traffic and sales to its network of independent retailers across Europe.
