Locally has partnered with BrandSlice to offer inventory-powered co-op marketing solutions.
Brands can now view social advertising metrics alongside buyer BOPIS and ROPIS transaction metrics giving them true attribution information of their ad spend.
Leveraging Data Intelligence To Drive Local Market Advertising
You can now leverage local dealer inventory to directly reach shoppers looking to buy products in local stores. Implement a strategy for digital channels including social, SEM, and PPC.
Inventory Intelligence Powering Local Social Advertising
Target shoppers in local markets who have an affinity for your products. Inventory-powered ads enable you to advertise only what is in stock near each customer and produce a higher ROAS.
Dynamic SEM Ads for “Near Me” Searches
Expand your reach into local markets with dynamic search ads. Using local inventory intelligence, search ads are built to appear in “near me” searches made by local shoppers.
1. Product Search
Ready-to-buy customers search for specific products which you currently have In stock.
2. Locally Pages
Locally Landing Pages are built automatically for every product you upload from your inventory.
3. Optimized Headlines
Optimized product headlines are generated automatically for product-related searches.
4. Descriptions
Descriptions are added and optimized automatically to display “In Stock” for all your uploaded products.
5. Purchase Options
Available purchase paths are added automatically based on what purchase options you offer.
6. Store Details
Store information is displayed so the customer can view and contact the store directly if necessary.
Funds Management
Directed
Bypass the hassles of sharing
co-op marketing funds with retailers by running your own campaigns in local markets which streamlines your online path to success.
Shared
For brands that want to share marketing funds with retailers, we offer efficient ways to run local ads without funds being transferred or receipts being required.
Tracking
Tracking funds across each of your retailers and dealers is easy with BrandSlice tracking dashboards, which show you exactly how much funds were allocated and spent.
Get Started Now
The process is easy. Get your inventory in front of local shoppers today!