Saxx Underwear Launches Locally Shopping Tools to Connect Shoppers with Nearby Retailers
Saxx Underwear has always been about innovation. Known for their patented BallPark Pouch™ and commitment to unparalleled comfort, Saxx has revolutionized men’s underwear with cutting-edge design and performance-driven fabrics. Now, they’re taking innovation a step further by making it easier than ever for shoppers to find their favorite Saxx products nearby.
Through a new integration with Locally, Saxx is bringing real-time inventory visibility to their website, allowing customers to quickly locate and purchase products at retailers near them. Whether you’re looking for the latest DropTemp™ cooling briefs or need to stock up on your everyday essentials, Saxx is making the shopping experience seamless—online and in-store.
Why Saxx is Embracing Locally
Saxx products are sold through a strong network of premium retailers, including outdoor outfitters, specialty boutiques, and major sporting goods stores. By implementing Locally’s Store Locator and Product Locator, Saxx is ensuring that customers can see which stores have their preferred styles in stock—helping retailers convert online interest into in-store purchases.
Many shoppers research products online before heading into stores, and Saxx’s new “Find It Locally” feature supports that journey, making it easier for brand fans to buy with confidence.
A Win for Retailers and Shoppers
Saxx’s retail partners will see direct benefits from the new integration. Instead of losing sales to out-of-stock frustrations or third-party marketplaces, stores carrying Saxx can now capture online-driven foot traffic. Shoppers, on the other hand, enjoy the convenience of instant availability—no guessing, no waiting.
Mike Massey, Founder & CEO of Locally, on the Saxx Partnership:
“Saxx has built an incredibly loyal customer base by delivering comfort and innovation in every pair. We’re thrilled to help them bridge the gap between online research and in-store shopping. Their retailers will love the increased traffic, and shoppers will appreciate the convenience of finding their favorite Saxx products locally.”
Experience It for Yourself
The Locally-powered shopping tools are now live on saxxunderwear.com. Whether you’re traveling, need a last-minute purchase, or just prefer to shop in person, Saxx and Locally are making sure you get what you need—right when you need it.
Check it out today and experience the future of local shopping with Saxx!
