The Locally Blog

Here’s what’s happening at the world’s most popular online-to-offline shopping platform.

BOPIS, O2O Shopping, Shoppers Locally Syndication BOPIS, O2O Shopping, Shoppers Locally Syndication

BOPIS Market Poised to Quadruple

The article on the United States Buy Online, Pick Up In-Store (BOPIS) market analysis report highlights several key trends and projections for this retail strategy. The BOPIS market is expected to experience substantial growth, with projections indicating it will reach approximately $440.39 billion by 2032, growing at a compound annual growth rate (CAGR) of 16.45% from $111.84 billion in 2023.

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Work World, Whistle Workwear, and Willy’s Discount Workwear Join Locally

Work World, Whistle Workwear, and Willy’s Discount Workwear have partnered with Locally, a platform that connects local retailers with nearby customers looking to purchase in-stock items for local pickup. This collaboration aims to provide a seamless shopping experience by surfacing in-stock inventory on their suppliers’ websites and facilitating sales referrals for these products.

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Retail Partners, Shoppers, O2O Shopping Justin Kotzmoyer Retail Partners, Shoppers, O2O Shopping Justin Kotzmoyer

No Boundaries Sport Partners with Locally

In an era where convenience and accessibility are paramount, No Boundaries Sport, a renowned bike, running, and outdoor gear shop in Florida, has taken a significant step forward by partnering with Locally. This move not only expands their reach but also enhances the shopping experience for their customers. Here’s a look into how this collaboration started and what it means for both the company and its customers.

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Pro Bike + Run: Boosting Sales and Local Connections Through Locally

Pro Bike + Run is partnering with Locally, an innovative platform that facilitates online-to-offline shopping, Pro Bike + Run is capitalizing on a unique opportunity to receive sales referrals directly from their brand suppliers' websites. This collaboration not only drives sales but also supports local economies by connecting customers with their nearest store locations.

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Industry News, O2O Shopping, Shoppers Guest User Industry News, O2O Shopping, Shoppers Guest User

How Online Shopping Is Saving the Bricks-and-Mortar Store

Store owners once viewed e-commerce as a mounting threat to their survival. Now, more bricks-and-mortar stores are thriving after integrating their properties with the online shopping experience.

Shoppers browse in person to see, touch or try on items before ordering them online. They are picking up or returning purchases in stores. And retailers are increasingly relying on their shops as fulfillment hubs, shipping items ordered online from store stockrooms in addition to warehouses.

Overall, nearly 42% of e-commerce orders last year involved stores, up from about 27% in 2015, according to research firm GlobalData.

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