Scott Sports, a leader in innovation for outdoor sports equipment, is bridging the gap between online research and in-store shopping by partnering with Locally. With a commitment to supporting local retailers and enhancing the customer experience, Scott Sports is now leveraging Locally’s Store Locator and Product Locator tools to guide shoppers from digital discovery to nearby purchases.

Locally is thrilled to announce its partnership with the European Outdoor Group (EOG), a trade association dedicated to supporting the outdoor industry in Europe. This collaboration marks a significant step in Locally’s mission to connect shoppers with nearby retailers and drive more foot traffic to local stores. By joining EOG, Locally aims to better support European brands and retailers through tailored tools and strategies that encourage shoppers to choose click-and-collect solutions.

Reflecting on 2024: A Year of Growth and Milestones

As 2024 comes to a close, it feels like the perfect time to reflect on everything we’ve accomplished together. This year has been transformative—a time of building, learning, and setting the stage for the future.

We also hit a huge milestone: Locally turned 10! It’s amazing to think about how far we’ve come—from 3 guys brainstorming a problem while working “real jobs” to a thriving business where now a dedicated large team is constantly evolving to meet the needs of brands, retailers, and shoppers.

Trek Case Study is Now Available

Trek Bicycle, a global leader in the cycling industry, has partnered with Locally to facilitate its vision of the ultimate, seamless, omnichannel shopping experience; Trek Consumer Choice.

This collaboration integrates Trek’s online presence with its extensive network of local retailers, ensuring customers can easily find and purchase Trek products both online and in-store.

Online AND Offline, Direct AND Independent, Digital AND Physical all at once.

For brands looking to thrive in the modern retail environment, embracing online-to-offline shopping is essential. By offering robust digital tools that connect shoppers to local stores, brands can serve as the definitive marketplaces for their products. This strategy not only enhances customer satisfaction but also fosters long-term partnerships with independent retailers, preserving local ecosystems while meeting the demands of tech-savvy consumers.

For avid skiers and snowboarders, there’s nothing worse than needing gear mid-trip and not knowing where to find it. Whether it’s upgrading to a warmer jacket or replacing a forgotten pair of gloves, 686.com has taken this challenge head-on by leaning into local shopping. Through Locally’s Product Locator, 686 is connecting travelers and skiers with nearby retailers that stock their sought-after products—making mountain-side shopping a breeze.

In the ever-evolving outdoor gear market, Klymit has carved a name for itself by blending innovation with user-focused design. As part of the Gathr Outdoors family, Klymit is championing a new era of consumer engagement—one that marries the convenience of online shopping with the support of local retailers. Their partnership with Locally is at the heart of this strategy, showcasing how cutting-edge tools like the Locally Store Locator and Product Locator are reshaping the shopping experience.

Since its founding, Vibe Kayaks has been all about creating high-quality kayaks and outdoor gear that empower enthusiasts to connect with nature.

To further that mission, Vibe has partnered with Locally to implement advanced Store Locator and Product Locator tools on their website, ensuring their customers can find and purchase Vibe products from local retailers with ease.

Broan-NuTone has long been a trusted name in home ventilation, lighting, and air quality solutions. Now, they’re taking this commitment to the next level by implementing Locally’s Store Locator and Product Locator on their website. These tools make it easier than ever for customers to find Broan-NuTone products at nearby retailers, ensuring a smooth shopping experience that bridges the gap between online browsing and in-store purchasing.

We started Locally 10+ years ago to give local stores presence in a world of increasingly-connected shoppers who do most of their product research online.

The goal was never to disrupt DTC efforts that brands had just started to undertake. We had always seen brand-direct and local wholesale as complimentary; understanding that optimizing one was the best opportunity to optimize the other.

As a brand that thrives on innovation and performance, GASGAS has taken a bold step in aligning its online and offline shopping experience. By integrating Locally’s Store Locator and Product Locator, GASGAS ensures its adventurous customers can effortlessly find their next ride and gear, whether browsing online or heading to a nearby store.

In today’s fast-paced digital age, shoppers often start their buying journey online before visiting a store to make a purchase. This blend of online research and in-person shopping is precisely where ARB USA, a leader in high-quality 4x4 accessories, has partnered with Locally to bridge the gap between digital and physical retail. By employing Locally’s Store Locator and Product Locator tools, ARB USA ensures that their customers can seamlessly find and purchase their products from nearby retailers.

For music enthusiasts, the joy of finding the perfect instrument goes beyond convenience—it’s about the experience. Yamaha Music, a global leader in musical instruments, has elevated this process with the launch of their “Find It Locally” initiative. Powered by Locally’s Store and Product Locators, this new tool connects online shoppers with nearby retailers, creating a seamless shopping journey that bridges the digital and physical worlds.

Whether you’re shopping for a new grill, stocking up on wood pellets, or looking for accessories to elevate your outdoor cooking game, Traeger’s Store Locator and Product Locator make the process seamless and satisfying. Head to Traeger.com to try these tools for yourself and enjoy the perfect blend of online convenience and local accessibility.

NEW ORLEANS (September 16, 2024) – Locally, the leading technology provider bridging online and offline retail serving 1,000 brands and over 47,000 retailers, today announced three new retailers joining its network making it easier for consumers to gear up for fall: Anton Sport, Pro Bike+ Run, and West Marine. These strategic partnerships give consumers access to real-time inventory making it easy to find and purchase products from their favorite brands at their local retailer. 

Local purchases support retailers and brands and enhance customer convenience. They keep money circulating within communities, strengthen customer relationships, and bolster brand trust through authenticity and social responsibility. Embracing local shopping is more than just a business strategy—it’s a commitment to building stronger communities and a sustainable future.

Locally is excited to announce the integration of three new affiliate marketing platforms: AWIN, CJ, and Ascend by Partnerize. This expansion enhances Locally’s commitment to supporting retailers and brands by connecting them with consumers through a variety of marketing channels.

Victorinox’s integration of the Locally Store Locator and the upcoming launch of the Product Locator represent a significant enhancement in the customer shopping experience. By providing access to real-time inventory and detailed product information, Victorinox is making it easier than ever for customers to find and purchase their high-quality products. This partnership underscores Victorinox’s commitment to customer satisfaction and sets a new standard for retail excellence. With these innovative tools, Victorinox continues to lead the way in delivering exceptional value and convenience to their customers.

The article on the United States Buy Online, Pick Up In-Store (BOPIS) market analysis report highlights several key trends and projections for this retail strategy. The BOPIS market is expected to experience substantial growth, with projections indicating it will reach approximately $440.39 billion by 2032, growing at a compound annual growth rate (CAGR) of 16.45% from $111.84 billion in 2023.

Work World, Whistle Workwear, and Willy’s Discount Workwear have partnered with Locally, a platform that connects local retailers with nearby customers looking to purchase in-stock items for local pickup. This collaboration aims to provide a seamless shopping experience by surfacing in-stock inventory on their suppliers’ websites and facilitating sales referrals for these products.